On Monday, Walmart announced to launch its new program to enhance the e-commerce business to compete with Amazon. For the same, the latest development in the company to build on the most established operations by some retail giants. This new programs is basically to better serve the in-store returns, named as ‘Mobile Express Returns’ for the online purchases.
The company sourced that those consumers purchase items through the Walmart app, and if need to return the items, can do just by logging in to app and generating the QR code of transaction. After that the consumer just need to walk in to the physical store of Walmart to exchange or return items instantly.
The company added in information during an interview that some cases of purchase orders of bulky items, the customers are allowed to keep them and still have a refund amount, which the program calls as, “keep it”.
The technology behind the Walmart Pay has been designed basically to speed up the returns in-store for which the company is offering mobile payment. The main focus of the company is on a bridge between online and offline businesses of Walmart that makes a lot of sense.
When Walmart was asked to reveal details about the program that how it would monitor the “keep it” service for fraud. A spokesperson stated that, “We will be using technology to help us spot irregular behavior. We aren’t able to share any additional details for competitive reasons. I’m guessing that people will be monitored if they make repeat return requests as part of it.”