The ‘Groove Music Pass’ service by Microsoft will no longer to provide the streaming subscriptions and music downloads. The Groove Music was rebranded two years ago in 2015, which formerly called as ‘Zune Music’ that later changed to ‘Xbox Music’. It is one of the few cloud services by Microsoft, which is purely focused by the consumers.
Except the changed name, Groove has always been like the Zune era’s vestige at the Microsoft or something like what the users had been unaware of. So, the team of company decided today, to end up the service and be a part of digital music service ‘Spotify’ instead.
Microsoft said while announcing the Groove Music’s closure that, “the customers wanted access to the best streaming service, the largest catalogue of music, and a variety of subscriptions.”
Groove will be axed by Microsoft on 31st December and the users will be provoked to transfer their collection of music to Spotify. Since, the users those who already have subscribed to the Groove Music Pass will be invited with a free trial for 60 days of premium tier of Spotify.
Zac Bowden from the Windows Central’s news site posted on twitter, “Killing Groove is the worst thing that could happen as a consumer who tried to be all-in with Microsoft. That dream is over”, while Tom Warren from The Verge’s news site posted a tweet that, “Not sure why anyone ever used Groove Music. Spotify has always been far superior. Microsoft wasted money and effort for years here.”